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The Rise of the 'Snack-Sized' Toy

The Rise of the 'Snack-Sized' Toy

Toy makers are finding sales hits with “snack-sized” toys at lower price points ($2 to $5) and 'to-go' packaging. The idea behind them all is that you can play on the go and for just short times. WSJ's Anne-Marie Chaker joins Tanya Rivero. Photo: F. Martin Ramin/The Wall Street Journal

May 17, 2016

4:11

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